Things have gotten a little more involved if you want to rank on Google, and we are talking mainly about their social ranking factors. Getting everything right means paying as much attention to what is happening on your site as well as with off-page. Without focusing your efforts on improving your on page SEO, it won’t help even if you do extensive link building; so you need to work on your site’s on page SEO first, before going to the off page stuff. Here are a few simple to apply on page SEO tips that will help you take your site places.
If possible, always go for a domain name that has the keyword phrase in it that you are hoping to rank for. Search engines pay more attention when you’ve got the keyword in the domain name; however, you don’t have to make your domain name too long for this purpose. Just do the best you can, but be sure you make a good effort to find something that will work out well for you. Never add another word at the beginning of your domain name as that will totally mess things up for SEO.
You have to be careful about inserting your primary and secondary keyword phrases into your writing. As you know, you have to write content that has your page keywords and phrases in them. You should have your keyword in the first sentences and the last sentence of your content because tests have shown that doing this will help you with your on page SEO. All you can do is try what other credible sources recommend, and then see for your self.
If you write the correct kind of content for your site visitors, then the rest of it will tend to fall in line, anyway.
If you’re including images on your web page, then you have to include your keyword in the alt text of the image. This is in the page code, so that will be how it is accessible to search engine spiders.
More is not better when it comes to optimizing, so just place one instance of each keyword where you can. You should take every opportunity to properly optimize your pages for SEO if you want to rank highly. Once you get your website’s on page SEO in place, you’ll find that everything else about SEO gets easier. You will basically see a big difference in your ranking as time goes by. The majority of the marketers don’t really care much about on page SEO, but this attitude will only spell doom for your site SEO wise. If you commit to learning a little bit each day, then in a very short period of time you will be good to go.
Todd Seamore is a proud contributing author and writes articles on several subjects including Write SEO Articles . You can read more of Todd’s articles at http://www.toddnicolls.com/write-seo-articles